From Business-as-usual to Design-Thinking-Marketing

As Edwin Schlossberg, I believe that “writing creates a context in which other people can think”. I hope that my journey of learning inspires you to share your own thoughts about the relevant role of Design Thinking and designers in our always evolving world and life.

My book “Design Thinking-in-Action. 64 Thoughts about Marketing, Design Thinking & Life”  is the sum of articles that I’ve posted since May 2012 in the blog Design-Thinking-in-Action as a diary of a design thinker and communicator working in a marketing department of an international higher education corporation in Madrid, Spain.

My book is available in Amazon