comments 39

63 modelos y herramientas para innovar

Os recomiendo muchísimo este libro escrito por Elizabeth Pastor y GK VanPatter, fundadores de Humantic. En este libro vas a encontrarte con un trabajo descomunal, épico y muy generoso que da sentido a los procesos de innovación y Design Thinking desarrollados con éxito por diferentes autores y ámbitos en los últimos 80 años. Este libro aporta claridad, análisis y rigor a un panorama de innovación un tanto caótico y complejo como el actual, donde hay una avalancha de métodos de innovación que requerían este sensemaking que comparten en su libro Innovation Methods Mapping (De-Mystifying 80+years of Innovation Process Design).

He tenido el privilegio de aprender y trabajar con ellos en varias ocasiones en los últimos cinco años y sé por experiencia que sus visión de diseño y las metodologías que han desarrollado son más que efectivas: son mágicas. Enhorabuena por vuestro libro y gracias por compartirlo. Como dice Richard Saul Wurman:

«The key to making things understandable is to understand what it’s like not to understand» (La clave para hacer las cosas comprensibles es entender lo que es no comprender)



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